Why some people fail to go to the next level? They focus on numbers, not engagement. As a blogger or entrepreneur, it's easy to get wrapped up in the figures. Page views, unique users, email subscribers or followers. However, if you really want to turn your blog into your full time business, you need to focus on the engagement and relationships with your audience. I always say I would much rather have 1,000 engaged mailing list subscribers than 10,000 Twitter followers who never engage. Who's with me?!