Kobe used the ego of his opponents and the contract statuses of their best players to cause divisions within their teams and destroyed their team chemistry with quarrels.
Here's the hardest worker and at one time the best player in his sport using the psychology of his opponents to gain a competitive advantage over his opponents.
You'll find that the best of the best in any craft use these tactics. Don't believe me?
Michael Jordan used to walk into his opponents locker rooms the day of a game and say hi to his "friend" in the opposing locker room. When he walked in, everyone froze.
They knew exactly who Michael Jordan was and having the best athlete in the world walking into their locker room left them awe struck.
They didn't realize it, but he wasn't coming in there to see his "friend".
He wanted them focused on him - how great Michael Jordan is, his legend, how many highlights he was going to have that night - so that their focus was *off* of what they were supposed to do that night.
And it worked.
Bill Gates, Steve Jobs, Elon Musk, Serena Williams, Warren Buffet, LeBron James, presidents, and the list goes on. Connor McGregor (see the fight this weekend? Exactly.)
Allow the competition to drive themselves in the ground. 🤔